FAQs and Next Steps for Your Caremark Franchise

A Clear Path to Owning a Caremark Franchise

Becoming a Caremark Franchise Owner is a decision for both of us. The process gives us time to get to know one another, answer the difficult questions and decide whether there is a genuine fit.

You do not need previous care experience or to have owned a business before. What matters is your ability to lead people, make sound commercial decisions, build trusted relationships and follow an established model.

Caremark office portraits
  1. Start with a conversation

    Step 1 of 5

    Tell us what you are looking for, what you hope to achieve and ask any initial questions. We will explain the Caremark franchise opportunity, your role and the territories that may be available, while learning more about you and the business you want to build.

  2. Get to know Caremark

    Step 2 of 5

    Meet the Caremark team online or at our Franchise Support Centre. We will explore the business model, home care market, investment, earning potential and support so you can decide whether Caremark feels right for you.

  3. Explore the opportunity

    Step 3 of 5

    Review your territory, business plan, funding and financial assumptions. Speak with existing Franchise Owners and ask questions about running the business. When you are ready, you can place a fully refundable deposit to reserve your preferred territory.

  4. Make an informed decision

    Step 4 of 5

    If we both believe there is a strong fit, we will guide you through the final checks, territory arrangements and franchise agreement. You will have time to take independent advice before making your decision.

  5. Welcome to Caremark

    Step 5 of 5

    Once everything is agreed, you officially become a Caremark Franchise Owner. Your induction begins, with specialist support covering your plan, premises, Care Manager, registration, recruitment, marketing and local launch.

Fiona and Duncan, Caremark Kirklees showing who we are as Caremark Franchise Owners
It was the unbeatable royalty fee and the rapport with the team that made the key difference!

FAQs and Next Steps

Yes, it is a regulatory requirement.

The role of a Care Manager is an operational role, overseeing the day-to-day running of the business and is fully focused on the delivery of care. This varies from your role as a Franchise Owner, which is based more on the development of the business and finding new ways in which to grow your franchise. Both positions cannot be fulfilled by one individual due to the amount of responsibility and importance of both roles. Therefore, it is essential to have a Care Manager to ensure the growth of the business.

As with any business, this would be subject to your personal business planning and business performance. We normally expect our Franchisees to break-even after the first year of trading.

Extra territories may be purchased, subject to discussion with Caremark and achievement of proven success in the original territory, and evidence of compliance with the Caremark model. A business plan will also be required.

It is a seven-year term and is renewable on the terms of the Franchise Agreement at the time, with no charge for a new licence fee.

Yes, the Health and Social Care Act is the main general legislation and must be complied with at all times. There are other more specific regulations that also need to be complied with in order to meet the rigorous registration requirements. There are many policies, procedures and guidelines which are incorporated into our system to meet legislation requirements. We have a Document Reference Guide which provides detailed guidance on how to operate in compliance with all legislation.

As a Franchise Owner, you would undertake induction to our requirements. There is then a comprehensive quality control system in place, which fully complies with the Health and Social Care Act. Caremark, as part of its ongoing commitment to supporting Franchisees and maintaining the highest standards, will regularly monitor and inspect Franchisees for adherence to the Caremark system and procedures.

New businesses have to register with the relevant Regulatory Bodies, and this process varies in time to complete. This process includes Disclosure and Barring Service (DBS) checks and requires written references. The Franchisee, the Franchise Owner and the Care Manager will need to be registered. Whilst the Franchisor will provide all the necessary advice and guidance, the final registration is at the sole discretion of the Regulatory Body.

Yes, this is a requirement of the Regulatory Bodies, and it must be approved by Caremark.

The National Marketing Fund is a collective effort to increase brand awareness and strengthen the reputation of all participating businesses. By pooling resources, we can launch impactful marketing campaigns with a wider reach than individual efforts.

Presently, care and support services are exempt from VAT, and you, as a Franchisee, cannot register for VAT. It means that no VAT is chargeable to our customers and no VAT can be reclaimed on purchases. We do not provide tax advice; however, you are responsible for obtaining your own advice in this regard.

This process of registration is variable depending on the time taken by the Regulatory Body to grant registration. This can typically take between three and five months. There is, however, a lot to do during this period: planning and preparing your business for trading, all of which we support and assist you with to give you the best possible start.

Funding of 70% of the total investment is offered by the banks subject to status and business plan. Caremark will put you in contact with the main banks that specialise in franchising and would strongly suggest that you compare each and seek professional advice.

No, as full induction and on-going support is provided.

No, but we would need to be assured of your ability to manage and learn basic business principles.

The Advice and Support Fee is 4.5% + VAT of your monthly turnover, and then an extra 1% is taken for the use of a National Marketing Fund. You can check Caremark franchise costs and key facts to learn all about it before starting your business.

Explore the Caremark Franchise Opportunity

Learn about the home care market, franchise costs, earning potential and the next steps to owning a Caremark franchise.

Considering becoming a Caremark franchise?

It’s an exciting and rewarding journey that starts with a very simple step.

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